Deliver HDR real estate photos by 9 AM.

Get your listings to market faster with perfectly balanced lighting. When you ask what is hdr_merge, it is a tool built into Imagen that blends your bracketed exposures into one perfectly lit image. Real estate photographers know that a single click rarely captures the bright outdoors and the dark indoors at the same time. We take those files and merge them for you automatically. This gives you a massive amount of dynamic range to work with. You keep the bright window details intact while pulling rich details out of the dark interior corners. Instead of spending hours blending files by hand, you get consistent hdr real estate photos ready for final edits in a fraction of the time. You slash your blending time by up to 80 percent. This lets you focus on booking more properties. You stay completely in control of the final look. We just do the heavy lifting of combining the files so you can deliver stunning galleries to your listing agents faster.

Cut your computer time by 90% by letting our software handle the repetitive work. You simply upload your entire folder of bracketed exposures directly into our app. Imagen automatically detects which files belong together based on their capture times and metadata. You don't need to manually group or stack them before uploading. Once the software identifies the groups, we merge them into high-quality DNG files in the background. You can send 1,000 files at once. While we process the batch, you're free to step away from your desk or go shoot another property. The resulting files retain all the raw data you need to recover blown-out highlights and lift heavy shadows. When the batch finishes, you get a neat folder of blended files ready for your Personal AI Profile to edit. It is a seamless process designed to handle high-volume real estate work without slowing down your computer. You get your life back while we handle the tedious file management.

Deliver perfectly balanced rooms that show off the view outside and the details inside. HDR Merge specifically targets the extreme contrast found in real estate interiors. When you shoot a dark living room with bright, sunny windows, a single frame can't capture both ends of the spectrum. By combining your files, we give you a final image with massive dynamic range. You can easily pull back the bright window highlights without making the frames look muddy. At the same time, you can lift the dark interior shadows without introducing heavy noise or grain. The resulting file gives you maximum flexibility during the final color correction phase. You produce beautiful hdr real estate photos that look natural and inviting to potential buyers. We don't apply a heavy, baked-in look. We give you a clean, data-rich file so you can decide exactly how bright the room and the windows appear in your final delivery.

Speed up your complex lighting workflows without sacrificing the polished look your clients expect. If you shoot flambient, you know how time-consuming it is to blend flash and ambient frames by hand. Imagen does not blend flash and ambient frames for you, and it does not use your flash frame for color. What it does is merge your ambient bracketed exposures into a single DNG file with the full dynamic range of the room. You have two options. Shoot and upload ambient brackets only, and you get the same results from Imagen with less work on location. Or, if you want the flambient look, blend your flash frame by hand on that merged DNG, or blend flash and ambient yourself and upload the finished blend for Imagen to edit in your style. You get to deliver high-end hdr real estate photos in a fraction of the time. You retain full creative control over the final white balance and exposure adjustments.

Reclaim hours of your day by removing the most tedious part of your editing workflow. Doing this manually in traditional editing software requires you to select groups of photos, click through menus, and wait for progress bars to finish one room at a time. This drains your energy and locks you to your desk. Our software automates the entire grouping and blending process in the cloud. You drop 500 files into Imagen, and we figure out which ones belong together. We merge them in the background while you go do something else. Because we process the files on our servers, your computer fans stay quiet and your machine stays fast. You get the exact same high-quality dynamic range you expect from manual blending, but you get it 10 times faster. You still get a raw DNG file at the end, meaning you lose zero editing flexibility. You simply skip the boring busywork and jump straight to the creative editing.

Seamlessly integrate our blending tool into your existing photography workflow without changing how you shoot. We support all major raw file formats from Canon, Nikon, Sony, Fujifilm, and Panasonic. Whether you shoot 3, 5, or 7 bracketed exposures per room, our system handles them easily. You simply upload your native raw files directly from your memory card or hard drive. We process the raw data to ensure you retain maximum color depth and dynamic range in the final output. The file you get back is a universally compatible DNG. This means you can easily import the blended files into Lightroom Classic or any other editing software you prefer. You don't need to convert your files to JPEGs or TIFFs beforehand, which would destroy the valuable data in your highlights and shadows. You keep the full power of your raw files from the moment you press the shutter to the moment you export the final gallery for your listing agent.

Deliver your property galleries up to 24 hours faster and thrill your listing agents. Manually grouping and blending a typical 40-image real estate shoot can easily take 45 minutes of active computer time. With HDR Merge, that active time drops to about 2 minutes. You just drag the folder into our app and click a button. We handle the heavy lifting in the cloud to merge the frames. A typical batch of 150 bracketed exposures takes us just minutes to process. This massive speed boost completely changes your daily schedule. You can shoot 3 houses in a day, drop the files into Imagen before dinner, and have the blended DNG files ready to edit by the time you finish eating. You eliminate the bottleneck of waiting for your local software to render files one by one. This lets you offer next-day or even same-day turnarounds to your clients without sacrificing your own personal time or staying up past midnight.

Retain 100% creative control over your final images while we handle the boring technical steps. Our software doesn't apply a rigid, artificial look to your photos. When we merge your files, we generate a flat, neutral DNG file that contains all the expanded dynamic range from your original shots. This file acts as a perfect blank canvas. Once you get the DNG back, you can apply your Personal AI Profile to adjust the colors, contrast, and exposure to match your exact signature style. If a listing agent wants the room to look brighter, you simply push the exposure slider up in Lightroom. You still have total freedom to tweak the highlights and pull up the shadows exactly how you want them. We just combine the data so you have more latitude to push those sliders without degrading the image quality. You stay in the driver seat for all creative decisions.

Deliver crisp, professional images even when ceiling fans are spinning or trees are blowing outside the window. Movement between frames is a common headache for real estate photographers. Our software includes advanced de-ghosting algorithms that automatically detect movement across your bracketed exposures. When we merge the files, the system analyzes the differences and selects the sharpest details from a single base frame to freeze the motion. This means spinning fan blades look solid instead of blurry and transparent. It also keeps tree branches sharp in your exterior window views. You get a clean, sharp final image with maximum dynamic range, free from distracting motion artifacts. You don't need to manually paint in masks or erase ghosting errors in Photoshop. We handle the alignment and de-ghosting automatically in the background. This guarantees your hdr real estate photos look polished and high-end, saving you from tedious manual corrections on a tight deadline.

Capture the full beauty of a property exactly as the human eye sees it. A single raw file from a modern camera holds a lot of data, but it still struggles with the extreme contrast of real estate interiors. If you expose for the dark room, the windows blow out into pure white. If you expose for the windows, the room falls into deep, noisy black. By shooting bracketed exposures, you capture the perfect light for every part of the scene. When we merge those files together, the resulting DNG file contains exponentially more data than a single raw frame. This massive increase in dynamic range gives you the flexibility to balance the scene perfectly. You can easily recover blown-out highlights in the sky and reveal clean, noise-free details in the darkest corners of a basement. You get a rich, malleable file that makes editing faster and creates a far superior final image for your clients.