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AI Editing Solution for News Agencies

Deliver galleries by 9 AM. Your Personal AI Profile batch processes thousands of photos in Lightroom Classic with complete brand consistency.

Compatible with:

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  • DPReview
  • Shotkit
  • Expert Photography
  • Fstoppers
  • PetaPixel

Every edit your listings need, handled automatically

  • Background Mask

    Remove or replace backgrounds for marketing materials. Create polished composites for corporate clients.

  • Crop

    Uniform framing for multi-photographer operations. Visual consistency across all event types.

  • Culling Studio

    Sort through thousands of photos in minutes. Selects the best shots – cutting culling time by up to 75%.

  • Perspective correction

    Fix tilted walls and converging verticals automatically. Your interiors look architecturally accurate.

  • Sky Replacement

    Replace overcast skies with bright blue alternatives using AI sky replacement. Turn dull exteriors into listing photos that pop — every exterior shot, in any we

  • Smooth Skin

    Apply natural retouching to high-volume portraits. Flattering results for VIPs, executives, and attendees.

  • Straighten

    Level horizons and correct tilted angles instantly. Professional composition on stage shots and group photos.

  • Windows Pull

    Recover blown-out window details instantly, so your interior shots get ideal indoor and outdoor clarity

Reviews from those who know best.

  • Rated 5 out of 5

    “The term 'game changer' gets thrown out a lot, but for any busy photographer, this software will change your life.”

    Michael AntonyMichael Antony Photography, USA
  • Rated 5 out of 5

    “My survival is due to Imagen… I would MARVEL at how little I had to adjust.”

    Charmi Patel PeñaWedding Photographer, USA
  • Rated 5 out of 5

    “It’s so refreshing to start with a high level of quality, and it leaves me with much more energy to spend on my favorite photos.”

    Sam HurdSam Hurd Photography, USA
  • Rated 5 out of 5

    “Discovering Imagen has been like someone inventing toilet paper. Simply essential and now life is unthinkable without it. I now know that those years of editing backlogs are a thing of the past. I'm truly grateful.”

    Sarah EdmundsPortrait & Wedding Photographer, Italy
  • Rated 5 out of 5

    “It’s a must for me after my culling process. Love Imagen since day one.”

    Fer JuaristiFer Juaristi Photography, Mexico
  • Rated 5 out of 5

    “Thanks to Imagen, I can actually enjoy editing… I have recovered hundreds of hours back.”

    Daniel AlonsoPeople TrueLove Tellers, Spain

Imagen cuts editing time by up to 96%

Stop spending countless hours on repetitive editing tasks.
Focus on what matters most: your creativity and your clients.

  • 96% Faster editing

    Cut your post-production time dramatically with AI-powered automation.

  • Instant color correction

    Apply consistent edits across hundreds of photos in seconds, not hours.

  • Automated culling

    Let AI identify and remove blurry shots, duplicates, and closed eyes automatically.

  • Batch processing

    Edit entire events shoots or portrait sessions while you focus on your next creative work.

Next-morning delivery

Deliver galleries by 9 AM

You'll process thousands of frames in minutes directly in Lightroom Classic. As a trusted AI editing solution for news agencies, we help you deliver finished galleries by 9 AM.

Try for free

Total brand consistency

Scale without losing style

Keep your brand consistent across thousands of frames. A Personal AI Profile learns your exact style, so you don't lose quality when you scale your team.

Try for free

Imagen’s AI Editing and Retouching Tools

  • Crop & Straighten

    AI levels tilted horizons and crops every photo around its subject, automatically, across your whole shoot. Review and adjust every result in Lightroom Classic.

  • HDR Merge

    Automatically combine 3–9 bracketed exposures into one perfectly balanced photo using an AI HDR photo merge tool that handles indoor and outdoor lighting in one shot.

  • Smooth Skin

    Smooth Skin finds every face, masks the skin and softens it automatically, so every portrait looks polished and natural without manual retouching.

  • Object removal

    Object Removal automatically detects and removes exit signs, fire alarms, fire extinguishers, and fire stickers from your photos — across your entire gallery, in the cloud, without Photoshop.

  • Batch Editing

    Edit thousands of photos in your style automatically. Imagen's AI learns your editing preferences and applies them consistently across entire projects, so you deliver faster without losing your creative touch.

  • Whiten Teeth

    Whiten Teeth detects and brightens teeth in each photo automatically, so every smile looks its best without manual retouching.

  • Perspective Correction

    Automatically fix distorted lines and tilted horizons using an AI image perspective correction tool that analyzes each photo, with full control to review and adjust every result.

  • Portrait Crop

    Automatically crop hundreds of portrait photos to a consistent frame using an AI portrait crop tool that detects each subject and places them perfectly — so every face lands exactly where it should.

  • Headshot Crop

    Automatically crop headshots with an AI headshot photo cropper that detects every subject and frames each shot consistently, with full control to review and adjust every result.

  • Background Mask

    Mask the background in every photo automatically and adjust its exposure, color and texture on their own, so your subject stands out. Review and refine every result in Lightroom Classic.

  • Denoise

    Remove grain from high-ISO and low-light RAW photos automatically. Imagen sets the strength for each photo, keeps the detail and your editing style, and sends the results to Lightroom Classic.

  • Background Extraction

    Automatically extract subjects from any photo using an AI-powered background remover that keeps edges clean, detail sharp, and every result ready to review.

  • Window Pull

    Balance bright windows with indoor subjects using an AI-powered tool that detects overexposed areas and pulls back highlights, with full control to review and adjust every result.

  • Export to a Gallery

    Export final JPEGs straight from Imagen to Pic-Time galleries or your local folder. Complete your entire workflow from camera to client, without switching apps.

  • Remove Duplicate Photos

    Imagen's AI culling groups similar shots and keeps only the best. Duplicate Removal happens automatically, so you review fewer photos and deliver faster.

  • Eye Blink Detection

    Imagen's AI analyzes every face in your photos and detects closed eyes automatically. Blink Detection flags the issue so you keep the shots where everyone looks their best.

  • Subject Masking

    Imagen's AI Subject Mask finds the main subject in every photo and adjusts it on its own, so it stands out. No manual brushwork, no repetitive masking: consistent results across your whole project, ready in Lightroom Classic.

  • Sharpness Check

    Automatically detect the sharpest photos in every set using an AI-powered Sharpness Check that analyzes focus accuracy — so you cull faster and choose with confidence.

  • Backup Original RAW files

    Automatically back up your original RAW files to secure cloud storage as you work — so your client photos are always protected, without any extra steps.

  • High-Res Optimized Storage

    Store full-resolution photos at up to 75% smaller file size — so your photo storage goes 4x further, uploads faster, and your work stays protected without the cost of raw file bloat.

  • Imagen API

    The Imagen API lets developers connect Imagen's AI editing engine directly to any app, platform, or workflow — so your photos get edited automatically, at any scale, without the desktop app.

  • Stray Hair

    Stray Hair detects flyaways in each portrait and removes them automatically, so every photo looks polished without hours of manual retouching.

  • Face Retouch

    Face Retouch detects and corrects common skin imperfections in each portrait. Blemishes, under-eye shadows, uneven texture; so every photo looks polished without tedious manual work.

Scalable plans to enhance your workflow

Get started with 1,000 free edits. Edit your projects faster without sacrificing quality.

  • Pay-as-you-go

    Pay only for what you need

    Starting at

    US$0.05 / photo

    US$7/monthly base fee

    Any unused balance rolls over to next month as editing credit

    Start for free
    • Monthly charge based on use
    • Cancel anytime
    • Composition, masking, and more with AI tools. Charge per photo.AI tools are smart editing features that automate adjustments like crop, straighten, and skin smoothing.
  • Limitless

    One simple price for unlimited use

    Billed annuallyBilled monthly

    US$129US$165 / month

    Save US$432/year

    Start for free
    • For photographers who shoot their own work
    • All editing, retouching, and AI tools included
    • AI culling included

* Looking for Imagen for Real Estate? The web app for real estate is priced separately. See real estate pricing

* Not sure which plan? Start with Pay-as-you-go and switch later.

Expert Support for Photographers 24/7

Ask us anything, connect with our customer success team.
We go beyond troubleshooting - we’re your partners in optimizing workflows and realizing your creative vision.

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No credit card required.

Faster editing time
96%
Saving on editing costs
90%
Typical turnaround
24h

Frequently asked questions

What is a fallback in the context of an AI photo editing workflow?

A fallback acts as your dependable backup plan when your Personal AI Profile is still learning your exact style. You need 3,000 edited images to teach the AI your unique look. Before you hit that number, you use a fallback profile to edit your real estate shoots immediately. This means you never wait to start batch processing a massive property gallery. As an AI Editing Solution for News Agencies and high-volume shooters, we provide pre-trained profiles that step in as your fallback. These profiles guarantee consistency across thousands of frames from day one. You apply the fallback directly inside Lightroom Classic, and it handles the heavy lifting of your basic adjustments. Once you tweak those edits to perfection, you feed them back into the system. This process trains your own Personal AI Profile while you actively deliver completed photos to your clients. You stay in total control of the final look while cutting your computer time by up to 96 percent.

How does a fallback profile handle batch processing for massive shoots?

A fallback profile edits your entire catalog at lightning speed without sacrificing quality. When you upload 1,000 RAW files from a massive real estate shoot, the AI applies a proven, pre-trained look to every single frame. This gives you a massive head start on your workflow. Instead of tweaking sliders on individual photos, you review a nearly finished gallery. The fallback keeps absolute consistency from the bright exterior shots to the tricky interior lighting of a home. You simply open Lightroom Classic and sync the edits in minutes. This approach saves you hours of tedious manual work per listing. You get the speed of an AI Editing Solution for News Agencies combined with the precision needed for high-end architecture. The fallback processes your batch at a rate of 1,500 photos per hour. You get your time back to focus on shooting more homes or scaling your team, knowing the baseline edit is already complete and perfectly uniform.

How is using an AI fallback different from applying a standard preset in Photoshop?

An AI fallback analyzes every single image individually, whereas a standard preset applies the exact same values blindly. If you apply a basic preset to a real estate gallery, you still spend hours fixing exposure and white balance for each room. A fallback profile acts like an intelligent assistant that understands the specific lighting and context of every property. It adjusts the Lightroom Classic sliders dynamically based on what each photo actually needs. This guarantees perfect consistency across a batch of 500 images, even if the sun went behind a cloud midway through the shoot. You avoid the endless tweaking required by static presets. As a reliable AI Editing Solution for News Agencies and volume photographers, we built the fallback to adapt to your RAW files automatically. You get a reliable baseline edit for every shoot without the manual frustration. You remain the final editor, but you start with a batch that is 90 percent finished.

Does a fallback profile work with my specific camera RAW files?

The fallback system supports all major RAW file formats natively through Lightroom Classic. You don't need to convert your files or change your shooting habits to get started. Whether you shoot a real estate listing on a Sony, Canon, or Nikon, the AI reads the raw data accurately. This deep integration ensures your colors and exposures maintain strict consistency across every home you photograph. When you upload a massive gallery of 2,000 images, the fallback profile processes the original sensor data to maximize dynamic range and detail. This is exactly why professionals rely on an AI Editing Solution for News Agencies to handle varied equipment across large teams. You simply import your RAW files as usual, apply the fallback profile, and watch the edits sync directly to your catalog. You retain the full flexibility of the RAW file for any final tweaks you want to make before sending back the photos to your client.

How does relying on a fallback profile affect my turnaround time?

Using a fallback profile slashes your editing time by up to 96 percent, allowing you to deliver photos overnight. When you finish shooting a massive real estate job, you don't have to spend the next two days glued to your monitor. You upload your catalog to Imagen, apply a fallback profile, and get the edits back in minutes. A batch of 1,000 photos processes in less than 45 minutes. This speed lets you send a completed gallery to your listing agents faster than your competitors. You build a reputation for blazing-fast delivery without compromising on consistency. An AI Editing Solution for News Agencies demands rapid turnarounds, and this exact technology powers your daily workflow. You spend less time moving sliders in Lightroom Classic and more time booking new clients. The fallback gives you a finished baseline instantly, so you only spend a few minutes reviewing the final images before export.

Can I customize the fallback profile to match my brand look?

You can easily tweak any fallback profile to align perfectly with your specific brand requirements. The fallback provides a highly accurate starting point for your real estate photos, but you're never locked into that exact look. Once the AI applies the edits to your catalog, you open Lightroom Classic and make your normal adjustments. If you prefer warmer interiors or brighter shadows for a property, you simply change the sliders. You maintain absolute creative control over the final listing. More importantly, every adjustment you make helps train your own Personal AI Profile. You use the fallback to maintain speed and consistency today while teaching the system your unique style for tomorrow. This flexibility makes it a powerful AI Editing Solution for News Agencies and independent creators alike. You get the immediate benefit of batch processing 1,000 images instantly while actively building a custom tool that perfectly mirrors your artistic vision.

What happens if the fallback profile encounters tricky mixed lighting?

The fallback AI analyzes the specific lighting conditions of every single frame to balance mixed color temperatures automatically. Tricky lighting is a constant challenge in interior photography, especially when balancing warm interior bulbs with cool window light. A static preset fails here, but the fallback dynamically adjusts the white balance and tint sliders in Lightroom Classic for each photo. It reads the scene intelligently to ensure flawless consistency across the entire property. You don't have to manually brush or mask every room to get a natural look. When you deliver a gallery to your listing agent, the transitions from room to room look smooth. This intelligent adaptation is a core feature of our AI Editing Solution for News Agencies, built to handle unpredictable environments. You get a clean, professional baseline on all 500 images in your batch, leaving you to only make minor creative decisions rather than fixing basic exposure problems.

Why use an AI fallback instead of outsourcing to a human editor?

An AI fallback edits your photos at a fraction of the cost and returns them in minutes rather than days. When you outsource a real estate shoot to a human editor, you often deal with communication delays, unpredictable costs, and varying quality. A fallback profile processes 1,000 images for a few cents per photo and delivers perfect consistency every single time. You never have to worry about a freelancer having a bad day or missing a deadline for a critical listing. You keep your entire workflow inside Lightroom Classic, giving you immediate access to the files the moment they finish processing. This is the same reliability expected from an AI Editing Solution for News Agencies, where speed and accuracy are non-negotiable. You review the property photos yourself, make a few quick tweaks, and export. You scale your business rapidly because you remove the bottleneck of waiting 48 hours for an external editor to return your files.

Do I need a constant internet connection to use the fallback features?

You only need an internet connection to upload your Lightroom Classic catalog and download the completed edits. The actual heavy lifting happens on our secure cloud servers, meaning your local computer doesn't freeze up while processing a massive real estate batch. You prep your catalog offline, connect to the internet to send the files to the fallback profile, and then you can disconnect. The AI edits 1,500 photos per hour in the cloud. Once the edits are ready, you download the tiny metadata file and sync it to your RAW files in seconds. This cloud-based approach keeps absolute consistency and speed, regardless of your computer hardware. As an AI Editing Solution for News Agencies, the system is built to handle massive volumes of data efficiently. You get your listing photos edited quickly without needing an expensive, high-end desktop machine to run the complex AI algorithms locally.

How does a fallback profile help me scale my photography team?

A fallback profile guarantees that every photographer on your team delivers the exact same visual quality. When you hire new shooters to cover more real estate volume, their individual editing skills vary wildly. By running all their catalogs through a single fallback profile, you enforce strict consistency across your entire brand. Every property looks like it was edited by the same master retoucher. You upload 5,000 images from five different photographers, and the AI processes the entire batch uniformly inside Lightroom Classic. This eliminates the training time usually required to teach new hires your editing style. An AI Editing Solution for News Agencies uses this exact method to unify photos from dozens of different photojournalists. You can take on twice as many listing clients because you spend zero time micromanaging your team edits. You deliver a perfect, cohesive final product to every client, allowing your business to grow rapidly without sacrificing your hard-earned reputation.

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