Show transcription
[00:00:00] Scott Wyden Kivowitz: and Amir, I'm so happy to have you both here. and it's just an exciting time in the photo industry. Everything's evolving, ever changing. I know that at Pic-Time you've always got some cool stuff in the works. And hopefully we'll get to some of that as well. but I want to start out with, first of all, how are you both doing?
[00:00:35] and,how is life at Pic-Time these days?
[00:00:39] Nirit Gut-Karby: Life at Pic-Time. Life Pic-Time
[00:00:41] are always, is always, busy. And there's,every time we're, I was with the marketing team today and I said, okay, next time. Let's be ready two days before the campaign so all the materials will like everything will be on like on timeAnd [00:01:00] somehow it's like a very intense, so I would say that this is life in big time.
[00:01:06] We're working on the edge
[00:01:09] Scott Wyden Kivowitz: yeah. always trying to achieve that streamlined,workflow for a new campaign or whatever it is, but you're always fighting to get there.
[00:01:17] Nirit Gut-Karby: a lot of things are happening. It's there, while we're getting ready for the campaign, there's like another feature popping and another, Initiative, that is coming. I think that we're agile still with, how we move. so we're not like firm yet, very firm like a corporate.
[00:01:36] So it means a very,intense, environment.
[00:01:42] Scott Wyden Kivowitz: Yep. Awesome.
[00:01:44] Challenges Photographers Face
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[00:01:44] Scott Wyden Kivowitz: so.I want to ask, as far as all the photographers that are Pic-Time customers, what are some areas that you find that photographers are struggling with their [00:02:00] businesses? and going along with that, and if you could, each of you can pinpoint one, that would be amazing. so what are some areas that you find the photographers are struggling with in their businesses, and what advice do you have for them based on that?
[00:02:14] Nirit Gut-Karby: It's some thinking. Maybe you start. Yeah, it'll start.
[00:02:19] Amir Karby: it, it goes from the naive challenges that every business have, achieving customers and, achieving customers is getting more and more complicated. I think for photographers, if you. Look through the recent decades. So it is there is a change. It is a changing world. And it's, this is one challenge.
[00:02:40] And I think the second thing is the profitability and that goes along with how much customers are willing to pay. How you are. What's your capabilities of,requesting? The right fee and how to maximize [00:03:00] the potential the business potential, and it's not like maximizing because, you want to drive a Ferrari to maximize it in order to make it a viable and sustainable business.
[00:03:12] So I think these are growing and ever changing challenges for photographer. The main things on the professional side of the business side.
[00:03:20] Pic-Time Features and Solutions
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[00:03:20] Scott Wyden Kivowitz: yeah, I think that,what you, some of the features that you have in Pic-Time definitely help with both of those aspects. One being,when somebody comes and they're, let's say they're a wedding, and their guests are looking at the gallery from all the photos from the wedding, and then they have to give their email address, and now Pic-Time can. have, automations to email those people, right? To potentially get some new leads from all the guests who have provided their email address to see the galleries. and on the other side, having the ease of print and book and album sales right within there and have the easy ability to adjust your margins and things like that to increase your profitability. [00:04:00] There's right, There are some easy methods that Pic-Time can help with that exact. those two exact problems. of course there's probably way more that could be done. There's probably more you guys are working on. but, I love that.you're already addressing common problems.
[00:04:17] Nirit Gut-Karby: Where we started, and definitely this is where we're going and helping in solve the both of these, challenges, photographers have additional challenges. These are the challenges that we see, in our, in front of, us in what we want to help them with.so it's, it is the things you mentioned and, a lot of, additional things.
[00:04:38] Amir Karby: So we think that photographers,Beyond being a common business that requires accounting and, and the website and so on, their main ingredient, the main raw material and the main product is the photos. And there's a lot of things you can do with the photos in order to promote or [00:05:00] to, elevate this to, their positioning, these two challenges that we talked about.
[00:05:05] So the photos can be reused and repurposed in different aspects. So we talked about achieving, getting a new customers and it goes for having better and easier tools for you to promote yourself on social media and for your clients to promote yourself, you and, one of the new things that we added the vendor network, creating stronger relationship with other businesses around you.
[00:05:33] To help them promote themselves, but also by that, achieving a better,better presence, online and better, and how do I say recommendation or kind of,affiliation. It's not really affiliation, but recommendation, environment that people really recommend you, will know. And when somebody mentioned you and they said, ah, yes, it's a good one.
[00:05:55] Or she's a good one. So I think this is a, these are things that we're all the [00:06:00] time looking in how to help photographers have a stronger footprint in social and I think today we have amazing tool around that. And this is so the platform is not a gallery, right? It's a whole set of publishing tools that help them go in different directions from that perspective.
[00:06:15] And from the profitability, today, the online tools also enable the photographers to. To create a situation where the delivery of the photo is not the end of the project, but it's a new stage off the life of the pro of the photo, right? It's the life cycle of the photo, and we help this like a photo life cycle, bring back more business and also more traffic to the photographer.
[00:06:39] So the story you mentioned is definitely one of them way, and we're working on additional things in that direction. Yes.
[00:06:46] Scott Wyden Kivowitz: Every little thing. And some of them are obviously not. Little as far as like development wise, but every feature you add, whether small or big, I'm finding that it [00:07:00] makes a big impact in the photographer's journey of everything that they could do. like you mentioned the vendor network feature,the AI, face search within galleries like that completely is a.
[00:07:11] Yeah. Just makes the navigating, abilities for the guests and clients to just be, for lack of better words, stupid simple, right? It's like anybody can figure it out now, right?
[00:07:27] Nirit Gut-Karby: Yeah, it's not just easy. It's about it's also you know, the traditional gallery is you,the client shows it to his parents, and it ends with that. Maybe they send it to some friends. They start seeing, few hundreds of photos, they will not see, they will not be engaged with that.
[00:07:46] But once they can see their photo easily, then
[00:07:50] you're expanding the people that are, that your gallery is reaching. We see, you know, we have data. We see the
[00:07:57] amount of time that people are spending in the gallery that it's [00:08:00] like growing once they're, see their images and later on, you will be able as a photographer to catch to to get them.
[00:08:08] And maybe for the holiday to print that photo because it's Easy to get to see themselves. I'm going to
[00:08:14] wedding. I'm looking for my Amir me and the kids in their
[00:08:17] wedding. I'm like, it's okay. one or two images of the bride and it's nice, but You won't be engaged with that as the mother of the bride,
[00:08:25] Scott Wyden Kivowitz: Yeah,the last wedding I went to was,the first wedding that my kids have been to that they remember. and they both took over the dance floor, of course.
[00:08:34] and we got the gallery after, it was not a Pic-Time gallery, but we got the gallery after, and I'm scrolling through I don't care about these people, I don't care about, I don't, where's my kids?
[00:08:44] Amir Karby: so that's, first of all, we see that on data like Nirit mentioned, the time people spend and galleries with ai, people spend more time, it's reverse. it is not a come intuitive, You say it's easier for me to find the photos, so I should be gone faster. No. So it's easier, it's more interesting for me.
[00:08:59] I [00:09:00] actually look more on the photos. so we know it from data, but I can tell also from my personal experience in the company, everybody knows this story because I talk about it like a thousand times because I have lot of, nephews and nieces and they all got, we, let's say the last get married. Got married in the last, few years.
[00:09:22] And, the first time I had, my nephew having a, and they do use galleries.really the first gallery that I downloaded so many photos, not one or two, was the gallery when the AI was introduced. Suddenly, I could mark me, my kids, like said, , my kids, here, and, and I saw, it gave me all the photos, and I said, Okay, actually, I want them, and I clicked on the import to Google Photos, and now I have all these photos with me.
[00:09:51] and I don't, I didn't, I don't have it from the previous one. So it is a, it is, it is a big impact. I think the [00:10:00] ai, but the AI we have is not only on the face, actually, it's not only face. By the way our AI team will be, will come and jump and said it's not, it's a person search. You'll see because So when we started, working on that, we saw that, yeah.
[00:10:15] ai face detection is very good for Google Photos. But when you're talking about professional photography, sometimes the artistic things or the nice photos are actually photos that you're taking from, are taking from the back, different angles of people. And you'll see that our AI, if there is enough photos around, they'll know it will also know to recognize photos of people when they're not facing the camera.
[00:10:39] So it's not only face.
[00:10:41] it's a, yes.
[00:10:45] Scott Wyden Kivowitz: six year old thinks he can break dance. So when he's on the dance floor, he's sometimes you don't see his face. He's all spinning around like a
[00:10:53]
[00:10:53] Amir Karby: so actually we didn't think about that, but, WPPI, a photographer came to me and said, look what I'm doing with sports. [00:11:00] It saved my, it shows me that, it actually recognized it from, many angles. It was, it was very cool. But, so this is around the person, but there's also, we're looking now into the photos, find me photos with hugs, find me photos with pets.
[00:11:16] It's very cool. Yes. Fine. Like free language. And you actually, it's amazing how the AI can do it, but it's doing it. And we're using these models also for the vendors. So basically when you have many vendors now, it's very easy to distribute. So that goes on both things of the
[00:11:33] Scott Wyden Kivowitz: go to the florist.
[00:11:35] Amir Karby: Correct? Yes. So we created models for a specific set of vendors.
[00:11:40] We're increasing it all the time, but the years, the profitability goes in two ways. One is. selling more because clients are willing to pay before you sign the contract X amount of dollars and everything you sell after that is X plus something. And there are people that can use our system in a very good way and that it [00:12:00] is a super significant potential there.
[00:12:04] But there's also the other side of making your life more efficient. Sothe average in the market for sharing with vendor was either one or two. And now with the platform that we released, we see that it's already getting closer to the three. And we have, it's, continuously growing. So we see the average that people are using the vendor network.
[00:12:25] They're sending more and more. And we have now people that send to 10, 15 vendors. They cannot do it without AI. Otherwise, it's too much work. So they are doing manually for a few vendors, but the rest of them, it's all automated.
[00:12:40] Scott Wyden Kivowitz: Yeah. So interesting. I love that.you've got a lot of features that you've built that are probably being built that at the end of the day, it's all about the client experience. Yeah.from my point of view, it's about the client [00:13:00] experience more than the photographer's experience.
[00:13:02] But if the client's experience is amazing, it only helps the photographer. And it's this it's this, flywheel effect in a way, you're producing something that the client experiences, but you've got to also make sure that it, that the experience is good for the photographer. But if the client is happy, the photographer is happy, then Pic-Time is, and it's like this.
[00:13:25] Amir Karby: Yes.
[00:13:26] Workflow Evolution and Automation
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[00:13:26] Amir Karby: And actually, we're talking about the workflow. Maybe I'll give a word on the workflow. I'll be back to the vendor because I think it's interesting. Usually on the gallery, you have the client, right? But with the concept of a vendor, so you have a main target, which is the client. But then you have another 10 additional people, which are also a target for this gallery, maybe a subset of this gallery.
[00:13:50] Now, the work, it changed the workflow for that. We recommend our photographers because it used to be, when you have the photos ready after the edit, create a Pic-Time [00:14:00] gallery and start, the process upload, and then the process starts. Today with the vendors. Actually, we tell them when you. So when you book or when you're getting closer to the event, create a gallery, maybe it's an empty gallery, but then you create, you're getting a registration link where you can send to the planner, to the couple, to vendors.
[00:14:24] So vendors can register to the gallery themselves. So you do not have to go around and shopping for their contacts. The contacts are already in the gallery waiting for you with all the details. What is their, social tag and where is their, website and so on. So everything, all the credits and everything will be already organized for you.
[00:14:44] And, when you are working in Lightroom, after, of course, doing all the, culling and everything, the automation with Imagen, you can also use in Lightroom to add keywords and say, this is a florist and so on. So if you don't want the AI, you can also [00:15:00] do that upstream. Not in Pic-Time. You can say, add a keyword florist or venue or, DJ or whatever.
[00:15:07] There's a list of keywords you can place. When you upload to Pic-Time, everything automatically is mapped to the right place. And then it can, with another click or two, it can go out to this multiple targets. To the main client, to the vendors, and everything is automated. If you don't do it in Lightroom, then AI can help you.
[00:15:27] Lightroom.
[00:15:28] Scott Wyden Kivowitz: Yeah. And
[00:15:29] Amir Karby: this, the workflow is changing. Yes.
[00:15:31] Scott Wyden Kivowitz: Yeah, of course. Yeah. So I was actually going to ask how the, my next question was going to be, How have you seen the workflows evolve over the years? And,that's like a obvious natural progression, the way that you just lay that out. hopefully, with this integration that we're going to talk about in a moment,Imagen we'll also be able to play a role in identifying, first looks and things like that, or, and help with,the sets within your Pic-Time galleries eventually, or.
[00:15:59] Or [00:16:00] identifying, flowers and saying florist and keywording it and stuff like that. Hopefully a lot of this can come,over time, but,it is interesting that the workflow has started years ago with having to do a lot of this manually. Now a lot of it can be more automated,with this new, vendor features.
[00:16:19] So, , any, any, any workflow changes that you've seen over the years that you think might be worth bringing up. that
[00:16:28] Nirit Gut-Karby: first, when we had I remember the first demos that we showed, in, It was in the infiltrate. It was, I think, 10 years ago, at least, I remember that,the highlight eight. It feels
[00:16:42] like so long ago. Uh, no, I think it's more because it's after, we came back, 10 years ago from the US. So
[00:16:52] never mind. We'll figure out the numbers later, but more than 6 years. Okay. So the highlights [00:17:00] of the workflow was the fact that, the photographer can make a selection to the client. And, they had, they struggled with, they, they had to choose the images for something they want to make them.
[00:17:14] Let's say they want to make an album, or they wanted, other project with the client. So they limited to 20, 20, and they always. chose more than this. So we created a situation where they can't choose more than this. Andthis was like the thing that people were so excited about that, the system knows how to limit them, the number of selection.
[00:17:39] I think that we've, we're in such a different place right now. And so A lot of things have been, streamed, with the automations in, in a really, good way. And I think that this is really the key, for, for photographers to use things. Because [00:18:00] you asked, in the beginning about the challenges.
[00:18:03] I think that one of the challenges of photographers is, to there is a, I see in my head like a circle of the photographer and the art. And we love, the art part. It's this is what we love. We take the photos, we're full of passion for that. And we edit them. a little bit. I would Imagen you don't need to edit a lot, but you nurture them with, everything you love.
[00:18:29] that's it. Like photographers, the gap that like the step that they need to take in order to create a successful business is a step that they need to take. And we've seen like with stuff that we've made, if we're not making this step automated and easy. It will be hard for them to take the step when we first introduced the automations and they had to create it in a way, we gave them the discount.
[00:18:58] We gave them, they could [00:19:00] do anything by themselves. and,I remember, it was in web North. I asked one of the photographers, Like he knew everything. And he said, so I told him, why don't you do it? And he said, no, I don't have the time. I don't have the capacity. I can't. And then we came up with the automation that you really need to click on a button and that's
[00:19:20] it, like the whole flow is ready for you.
[00:19:23] So I think that the nature of things, the, the nature of the era that we're in, you're not used to spend time on things that can be automated. And it gives you more time to do the things that, the human qualities, that are the human qualities.
[00:19:41] So
[00:19:42] I think that this is a big change in,in the service that we're able to provide photographers, now.
[00:19:49] Scott Wyden Kivowitz: yeah something as simple as And I don't have it in front of me at the at this moment, but Something as simple as,Valentine's day, you want to send out a coupon code for galleries for your couples and now you can go to Pic-Time [00:20:00] and just say, turn on the Valentine day automation, right?
[00:20:02] Nirit Gut-Karby: Yeah. Boom.
[00:20:03] And that's it. Yeah.
[00:20:05] Scott Wyden Kivowitz: That's it.
[00:20:05] Amir Karby: and basically you're using something that the marketing worked, marketing team worked on that. So it's like a marketing team that works for you, and you can now repurpose it for your own,
[00:20:15] Nirit Gut-Karby: the visuals, the copy.
[00:20:17] Yeah,
[00:20:18] Scott Wyden Kivowitz:
[00:20:18] Amir Karby: the timing, every, yes.
[00:20:21] Nirit Gut-Karby: and now, for the holidays, we saw the number of people that used it and we wanted, we wanted more because it's like, they win with that, like the client wins because he has his images printed and it's. This is like the goal, I think.
[00:20:36] And, the photographer wins because it's an also his work lives, for longer in his client's house. And also there's a additional revenue. So we said, okay, what can we make? How can we make them use it? Like, how can we make them? So we created like a wizard within the systems that they can, answer a few things and it makes it [00:21:00] like it streamlined the streamed, the already streamed the, process.
[00:21:05] this is the
[00:21:06] Amir Karby: It's an ongoing process of, all the time simplifying it and packaging. But we have the struggle because, in big time when we get to a conflict between, simplicity or, optimization or bringing a potential, we always choose. The potential and so we are we started with the very professional photographers and we're getting more and more beginners So we need to package it more and this is something that we are ongoing but the dna for big time is really The serious photographers those that wants to make a business out of it those that want to increase the brand and are willing Also to pay attention a little bit to the afterlife of the photo Not a lot, right?
[00:21:49] Most of the energy goes to taking the photos themselves, but a little bit on the afterlife of where the photos leave you and go on their journey. Now it's like sending them to, [00:22:00] from school to college, I don't know.
[00:22:03] Scott Wyden Kivowitz: Yeah.so this is a good opportunity to bring up. W
[00:22:06] Future Technologies and Closing Remarks
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[00:22:06] Scott Wyden Kivowitz: e tease it a little bit already, but Imagen in Pigtime now have an integration. and it's beautiful. the fact that photographers can now cull with AI, edit with AI, have their photos backed up securely. and all their selections that are edited go straight to a Pigtime gallery. It opens up so many possibilities as we've,teased over this episode.how do you see this new integration helping Pic-Time customers?
[00:22:39] Amir Karby: So I think that, actually at the beginning of my professional career, The guy, American guy, that kind of, not because of this sentence, but I think it affected a lot the course of my life. And he told me, um,it was between analog and [00:23:00] digital. He said everything that can go analog, everything that can be digital will be digital.
[00:23:07] It doesn't matter the quality, it doesn't matter that. Now, I know Nirit holds a little bit different opinions on that. Yes. But,I think life shows that, the power of, and I will say that with automations and I think it's the same, but this is the value that things that, there always need to be added value.
[00:23:26] And if,the added value you provide versus the effort does not justify it, then it will, die eventually. And I think, when we're getting more and actually the pace of, new capabilities getting out today is unbelievable. I'm talking about the whole world around us.we need, I think my perspective, we need to accept it and all the time say, okay, so this, I don't need to do this now.
[00:23:52] So where I'm, where's my creativity, where's my energy goes into to bring it to the next level. Currently is not [00:24:00] available and this is all the time changing and you know in the past you had to wash your clothes and today you have a washing machine, right? Nobody wants to go back in that perspective, right?
[00:24:11] And so I think it's the same things that the automation gets to a good enough quality and the quality all the time increases.so I think that, I see that as an ongoing, like an internal question what you're asking. It's not something that's for now or for another year. It's all the time you need to see what part of your job is already can be done by a machine.
[00:24:39] And you need to find to reinvent yourself on the next, in the next step. And so going back to the Imagen thing, I think that, First of all, definitely the more immediate and evident value is with photographers that shoot a lot of sessions and mini sessions [00:25:00] or a lot of portraits, people, this type of thing.
[00:25:02] So these are things that, you have a lot of photos all the time and basically you want to make time to make the next session. And, So I think that with the cloud integration would be, a strong, strong capability for them because it's every few clicks every minute you're taking from their workflow.
[00:25:22] It's, it's valuable. They spending their time doing something more valuable and it will. grow to other places even the things that Are less stressed, you know when I need to save the click but Since this is already a complete workflow that works, and I'm just doing something that the machine is doing, I will do something else.
[00:25:43] And I think that,this is something that we will see. I think it will change a lot. It will open not immediately, but this is a process that will start, this type of workflows will become more and more, I think, prominent. It will open up new [00:26:00] opportunities also for, purposing and repurposing your, professional photography into more instant opportunities, not only for this, session that goes for eternity, but for the more instant, activities.
[00:26:16] So I think there's, we already discussed a few things, but it will take time, I think, to make, to make this happen. But, definitely I see this process going this way.
[00:26:26] Scott Wyden Kivowitz: Amazing. , any, anything you wanted to add about it?
[00:26:29] Nirit Gut-Karby: I think, that, when we give Amir the materials to work with, the good stuff will happen.that's
[00:26:39] like a beginning. And then,I,I agree with Amir. I think that, everything that, streams and, get photographers more time to invest in. What Amir mentioned, like the creative side and, is, and I talked about like the human,more qualities.
[00:26:57] I think that everything, [00:27:00] that's, frees the photographer from the mechanic, mechanical work,is what should be like, this is the future. so.
[00:27:09] Amir Karby: it or not, by the way, you can have people that still you can have people that still when we were living in the States, , actually, I couldn't Imagen that this is existing, going with the kids on a Saturday. We were driving somewhere and my, and Jonathan, my kids said, I see Knight here.
[00:27:29] Nirit Gut-Karby: nights?
[00:27:30] Amir Karby: He said, nice. Remember with swords? And,
[00:27:32] Nirit Gut-Karby: yeah,
[00:27:33] Amir Karby: and
[00:27:34] Nirit Gut-Karby: it was, uh,
[00:27:35] Amir Karby: and we went aside. And there was a whole. Area where people living like middle ages, you know with blacksmiths And bakers and they're dressed like that So there is and they enjoy like i'm sure these people a lot of people. I don't know 200 people Like and they were for a few days.
[00:27:53] They were living like that So that exists as well, right the old ways, right the quality I can i'm not [00:28:00] making fun of it I'm, really I can really understand thatso it exists But it can be in that scale, you go for two weeks to, let's say fast forward to the future, you'll go for two weeks for retouch, playing with, editing your photos, let's say in an Imagend world, right?
[00:28:17] it's, at some point,the tools that will be there will be, I think, good enough.and you will have to do other stuff, you will, to build on top of it, to
[00:28:27] Nirit Gut-Karby: yeah,
[00:28:27] exactly.
[00:28:28] Amir Karby: more time in. The framing in the styling in the concept of what you do, there will be a lot of things around that. In that sense, I think being a photographer today is much more difficult than it used to be.
[00:28:45] Because in the past, I think it was, there was always the artistic side, but there was a lot of technical side. So you were an engineer, right? In order to take a good photo, there was a lot of engineering that had to go into that. Definitely the [00:29:00] beginning and as you go along, it's reduced and they are creativity and the framing, the styling,the statement that you put became more and more, I think, a prominent part of that.
[00:29:10] And this is more difficult,
[00:29:12] Scott Wyden Kivowitz: Just to not to go too deep into what is still in the works for the integration, but I will say that personally what I'm looking forward to most, is the personal insights that, will be revealed for both,the Imageners and the Pic-Timers on either side from this integration.
[00:29:33] There's gonna be a lot of business insights that People will learn, through all the stuff we've got in the pipeline and I'm, that's personally what I'm most excited about.
[00:29:41] yeah, it's very exciting times.as we get, start to wrap this up, are there any upcoming features at Pic-Time that you're able to share or tease that's coming that,And if not, it's perfectly okay,
[00:29:55] Amir Karby: There is now but I if I know the schedule of when is it going to [00:30:00] air this one then it will be already Be out is the video. It's we
[00:30:03] Scott Wyden Kivowitz: so this is probably going to be middle of February or beginning of March.
[00:30:09] Amir Karby: There is something very big that's coming, but we won't say it. Because I'm not sure, if there'll be delays of that and so on. But yes, there's something very exciting coming in.
[00:30:20] Nirit Gut-Karby: yeah.
[00:30:20] Amir Karby: Coming out.
[00:30:21] Scott Wyden Kivowitz: something big. you heard it here first. okay. So my last question to you both, and I would love to hear from each of you individually. and it doesn't have to be anything on the Imagen side, doesn't have to be anything on the Pic-Time side. But in general, it doesn't have to be photography related. It could be something completely other.
[00:30:39] Or just To get the mind thinking, what type of technologies are you excited about in the future? I
[00:30:53] Nirit Gut-Karby: But, I'll think while Amir is, talking.
[00:30:57] Scott Wyden Kivowitz: could share one of mine,
[00:30:58] Nirit Gut-Karby:
[00:30:58] Amir Karby: in
[00:30:58] general, [00:31:00]
[00:31:00] Nirit Gut-Karby: in general,
[00:31:01] I'm
[00:31:01] he's one. Yeah.
[00:31:04] Scott Wyden Kivowitz: I love the direction that, That, Apple has started taking with the Vision Pros. I wouldn't, I don't want a Vision Pro myself. However, I also love the direction that Mark Zuckerberg has taken with the meta glasses that they're starting to look more and more like real glasses.
[00:31:21] So as somebody who wears glasses all day long, unless I'm sleeping, it would be nice to have,some sort of. Technology built into glasses that don't weigh your head down, don't hurt your ears, things like that. But more so having health related things built in so it can track my heartbeat without having to wear a watch or a ring or whatever it is.
[00:31:46] Like having it on something you're wearing anyway because you need glasses, right? That's the stuff I'm looking forward to in general. Just smart glasses
[00:31:56] Amir Karby: if you look at it, then the next step will be that you won't have glasses, right? It will be [00:32:00] right to the eye. And the next level is that it will be directly to the brain that you won't have even in the eye. So yes, this is definitely exciting. And, but on a shorter term, I think that I'm really amazed by this.
[00:32:15] But what's going on with AI in any directions and mainly this general AI I am I'm playing a lot with Gemini. I'm Seeing more and more use of it with code writing which is for me So photographers talking about the generative AI for photography that for developers. It's also the same thing. It's actuallyIt's actually very good And, but, what I saw just a few days ago, they released the live, I don't know what they call it, live chat, I think.
[00:32:46] So basically you open and you're speaking with the computer. You're simply speaking and it's like a human being. we're planning a vacation in Greece and I'm trying [00:33:00] to find out where is the, we like to backpack. So I'm looking for what's the best hiking places and so on. And really a discussion and it's actually mad the same algorithm that gave me in the morning Recommendations of the code is now talking to me like but really talking like i'm speaking like with a With an agent, you know with a person sorry and and and planning my trip It's
[00:33:26] Scott Wyden Kivowitz: it, I totally use AI, for things like that. Not, maybe not necessarily like vacations, if I know I'm going to here instead of me going to Google and saying, Google, I'm going to travel here. What should I go see? I'm just having a conversation and being like. let the AI, who's done all this research already, help me figure out, with two kids at this age, where can I go, or, if I have a son that has allergies, where can I go to eat that there's no risk, like that kind of
[00:33:53] Nirit Gut-Karby: It's cool.
[00:33:54] Scott Wyden Kivowitz: yeah, it is
[00:33:54] Amir Karby: it's a discussion. It gives me, and then he didn't understand the name. I didn't pronounce it well. [00:34:00] So he gave me the wrong place. I said, I don't know. in Greece, he said, ah, now it's clear. And so it makes more sense or something like that. Like it was really, I don't know. So for me, this is, it's not the far end.
[00:34:13] This is already here and it is mind blowing. I think.
[00:34:16] Scott Wyden Kivowitz: yeah. Awesome.
[00:34:18] Nirit Gut-Karby: Amir do you have something for me? Because I'm like wrapping my head around it. And I'm like, I can't, I think that I'm like a coded in a different way. And I'm, I see that and I really value that. But. I'm not excited about it.
[00:34:38] I
[00:34:39] Scott Wyden Kivowitz: you're more of an
[00:34:41] Nirit Gut-Karby: to,
[00:34:42] Scott Wyden Kivowitz: analog, analog type person. You like the
[00:34:44] tangible,
[00:34:46] Nirit Gut-Karby: yeah. I definitely appreciate it.
[00:34:47] But I will say something. I do enjoy it. We have an apartment and Amir wanted like a door that is like a sophisticated door. [00:35:00] And every time I'm stepping in the,no, how do you say, in the stairs. Every time I'm stepping in the stairs, just before I'm getting to the room and to the door, it opens up.
[00:35:12] And it's so delighting. This is like really delighting. Every time like I'm with things from the grocery, my hands
[00:35:20] are, and the door is opening. And I'm sick. Wow, this is great. So I'm enjoying it. I'm just like not super excited. But for that feature, I'm really excited.
[00:35:31] Scott Wyden Kivowitz: yeah. You're not actively looking for it for the new technologies, but when they present themselves and they're helpful, you enjoy it.
[00:35:38] Nirit Gut-Karby: exactly.
[00:35:39] Exactly. Yeah. Yeah.
[00:35:40] Scott Wyden Kivowitz: It's amazing. It's amazing. thank you both for, for sitting here and chatting with me about all this. It's, it's always a delight to see your faces and to chat with you.
[00:35:49] And, I can't wait for additional conversations in the future and to hopefully see you at the events again
[00:35:55] soon.
[00:35:57] Nirit Gut-Karby: It's lovely speaking with you, Scott. [00:36:00] Always a better in person, but this is also a great opportunity to talk with you. It's always interesting. And thank you for having us.
[00:36:08]