The Power of Community To Transform Your Photography Business

048 === [00:00:00] ​ [00:00:00] Scott Wyden Kivowitz: Today we are entering a topic close to my heart. The importance of community. For photographers. You know, when I first picked up a camera so many years ago, I was in awe of the art of capturing moments of freezing time. But as I went deeper into photography, I realized something crucial. Photography is not just about the images we create. But it's also about the connections we build. To support our creative work and businesses. Let me start with a personal story. When I was just starting, I felt isolated. [00:00:51] I spent hours experimenting with settings, watching tutorials. Learning from others and trying to improve my craft. [00:01:00] But alone. It wasn't until I worked at a local camera store and spearheaded a Photowalk movement. This is before Photowalk were even a word, a thing an event. I built the community. I always wanted, and needed. And everything changed. [00:01:20] The insights I gained. The critiques I received and the friendships I formed were invaluable. Suddenly I was part of a community that understood my struggles and celebrated my successes. Communities offer a wealth of knowledge and experience that can accelerate your growth as a photographer. When you're a part of a community you're exposed to different perspectives and techniques you learn from other's successes and mistakes, which can be incredibly enlightening. Take online forums and social media groups, for example. These platforms are goldmines [00:02:00] for knowledge sharing. Photographers from all around the world, share their work and their struggles. [00:02:06] They ask questions and provide feedback. [00:02:08] You can get inspired by the diverse styles and approaches of photographers and photography businesses that you might never meet in person. Then there are local meetups, boot camps, conferences, and workshops. These are fantastic for hands-on learning and networking. When you attend an in-person event, you get to see how others work in real time, ask questions and even collaborate on projects. The energy in these environments is contagious and often lead to lifelong friendships and partnerships. Sometimes even relationships and marriage. [00:02:47] Community. Isn't just about learning. It's all about support and connection. Running a photography business can often be a solitary pursuit. And sometimes [00:03:00] we all face creative blocks, feel disheartened, anything like that. Having a supportive community can make a huge difference. Whether it's encouraging word from fellow photographers, a small bit of advice that can change your mindset or open your eyes to something new, different, or exciting or constructive criticism that helped you improve your work. [00:03:21] The sense of belonging can be a powerful motivator. There have been so many times when I was struggling with something, whether it was my photo work, business task, or an ad I was trying to create, I would ask a question to the community or speak with an individual. I knew would have the answer. We would have conversations and I'd get fresh perspectives that reignited my passion. Communities also open doors opportunities. Many photographers find gigs, collaborations, and even additional jobs through their networks. When you're part of a community, people get to know your work and your [00:04:00] dedication. [00:04:00] They think of you when opportunities arise because they trust your skills and your professionalism. Working at Imagen, being married with two kids ,means less time for photography clients. And I'm okay with that. But it also means having chances to recommend friends I've made through my communities whenever possible. Now you might be wondering. How do you find photography communities? Here are a few tips. Start by looking for local photography, clubs or meetups in your area, many cities and states and countries have active groups that organize regular events. If you prefer online communities platforms like Instagram, Facebook, and Reddit have vibrant photography groups where you can engage with like-minded individuals. But I also recommend joining the Imagen Community. You might think, [00:04:54] "but it's a community for photographers talking about imagen" [00:04:57] , and while that might be true, in some [00:05:00] instances, the Imagen Community is way more vibrant and expanded than that. [00:05:05] The Imagen Community is an inclusive space dedicated to photographers like you, who are eager to elevate your craft and business and stay up to date and competitive without compromising your creativity. By joining, you will find yourself among friends and fellow professionals who are as passionate and supportive as you. Don't be afraid to introduce yourself, share your work, ask for feedback and participate in discussions. [00:05:33] You'll be surprised at how welcoming the photographers in the Imagen Community can be. As I've said since the start. Being part of a community can profoundly impact your photography journey. It's a source of inspiration, learning, support and opportunity. So take that step, reach out, connect and build relationships. [00:05:55] You'll find that your photography, business and life will be [00:06:00] richer for it. Thank you for tuning into this episode of the Workflows Photography Podcast. I'd love to hear your thoughts and stories. About how community has impacted your photography. So let's continue this discussion in the Imagen Community. You can find the link to the Imagen Community in the show notes for this episode. I'll see you there. [00:06:20] ​