Consistency For Your Wedding Photography And Videography Business with Vanessa da Silva

045 === [00:00:00] ​ [00:00:20] Scott Wyden Kivowitz: Today I'm chatting with Vanessa Da Silva, and, I'm really excited about this one because Vanessa is primarily a videographer who also does photography. and she and her husband Ivo have a, beautiful wedding videography and foot and photography business. And, it's gonna be great to, to discuss this. [00:00:40] Scott Wyden Kivowitz: So if you'd like to learn more about Vanessa, just go to the show notes. You can check out the link to Vanessa's website. out all the work and, you know, just engage with, with Vanessa because she's awesome. So here we go. What's up Vanessa? How's it going? [00:00:54] Vanessa da Silva: Hi, how are you, Scott? [00:00:56] Scott Wyden Kivowitz: I'm doing all right. I'm doing all right. [00:00:58] Scott Wyden Kivowitz: I am, I'm really excited as I just [00:01:00] said about this conversation, and I think it's gonna be a great, twist from our normal, normal discussions that we have with all the photographers. And yes, you are a photographer, but you're also a videographer, so this is gonna be so much fun. so thanks for being here. [00:01:14] Vanessa da Silva: Thank you for inviting me. I'm very excited to, I'm very excited to be here and I am ready. Like to stir things a little bit because usually photographers and videographers have these nice, like it's not competition. It's like I poke you and you poke me with little things. [00:01:34] Scott Wyden Kivowitz: Yeah, yeah, yeah. You, you see it from both sides of, of the aisle to throw a fun wedding word in there. [00:01:41] Vanessa da Silva: exactly. I'll start. I'll start with the hot topic. Photography is easier than video, and here starting now. If people don't like what I said, maybe you ha. It's better if you don't listen, because photography, it's easier. It [00:02:00] has a little, it has subtle, subtle differences, subtle responsibilities. [00:02:07] Vanessa da Silva: That it's totally up to the photographer, but it's easier. [00:02:12] Scott Wyden Kivowitz: Yeah. Yeah. Yeah. I, I think it's a, not only is, it is like the software and the editing side easier for photography, but even equipment wise, I feel like it's easier. 'cause, you know, videographers, you've gotta worry about a lot more, in my opinion, in real time, than a photographer to, yeah. There's always things that photographers have to adjust, but video, video wise, oh, you, you gotta, you gotta be, you gotta be on point, you gotta be on point. [00:02:38] Vanessa da Silva: sorry, the first time I went as a second photographer for a friend, I thought that I was on vacation. I thought like, how is this possible? I could be here with one camera, one camera, and one lens just. Navigating the wedding, being in conversations with the guests, having a couple, just taking a couple of [00:03:00] photos and just that, and I don't need to do anything else. [00:03:04] Vanessa da Silva: How is this, how is this? So I, I don't, yeah, because the first time we did, photography and video at the same time. I was doing the photography, ivu was doing the video, the videography, and I was photographing, but I, I still, I was worried with what was needed, for the video. because yeah, we need a little bit more of more time and, a lot more gear to bring to come around with us. [00:03:31] Scott Wyden Kivowitz: Yeah. Yeah. And I mean, neutral density filters on and off, and video lights on and off and tripods. It is just, it's so much, it's so much, I feel your pain. speaking of, things that, make life difficult during the photographic process, [00:03:50] What is one thing that you do for the photographic process that has saved you time? --- [00:03:50] Scott Wyden Kivowitz: what is one thing you do for the photographic process or the video process that saves you time? [00:03:57] Vanessa da Silva: I have to, it's not because I'm here, but, and [00:04:00] now we were talking a little bit earlier. the part of editing with Imogen definitely made a huge difference because we can make the, the time. I just use my, I, I use my time to do the cuing, and then I'm, I don't, I don't, I don't take like. I take, normally I take around 3000 photos or 5,000 photos depending on how many photographers, how many hours for a typical wedding. [00:04:30] Vanessa da Silva: And I do the culling very fast because that's not a, a big amount of photos and being able to send it to a software and, and now I, I think that the software for me, for my. My color for my editing, for what I like. It's perfect. And that is very quick. And this part, it made a huge difference because I can do that and I, I have a preview very quick that I can send and I can tell them, okay, so your wedding was amazing. [00:04:59] Vanessa da Silva: Here are a [00:05:00] few photos, and do you want to, add some extras to your, to your wedding photography package or do you want to, I know usually couples want to do the little. Thank you note. So to be able to do that quicker and it's amazing. So this little step has made a huge impact. I have to, I have to say it. [00:05:23] Scott Wyden Kivowitz: Well, that's great. That's great. I, I do think, you know, as we get, as we get down to like the editing and to the, into the, you know, Imagen specific questions, I do think, you know, what you said definitely stands out, as something I. That a lot of photographers should, should, should pay attention to is, the using tools like Imagen to, to simplify that process, to make things more efficient and give you more time to, to focus on that engagement with your clients. [00:05:49] Scott Wyden Kivowitz: But I am wondering for, for the photographic process itself, like you're behind the camera, right? You're, you're at the wedding, at that point, what is something that you do that might save you [00:06:00] time down the road? [00:06:02] Vanessa da Silva: I had, well, I, I started doing video, so, in camera I expose it. I, I'll put my settings and I'll expose the image for video or photography as. Perfect as possible so the editing will be easier. And I had,a guy that I love his work and I even love him more as a professional. He's a professional photographer for more than 20 years. [00:06:27] Vanessa da Silva: That one time I heard him saying, you gotta do the photography in the camera. You don't, you are not doing it after in post-production, or you have to do, you have to do it like the most perfectly as you can in camera. So. And I think that hearing that, and as I do video, because I'm, I don't do just one click. [00:06:48] Vanessa da Silva: I'll have to stand there for five seconds. So I'll try to compose things the best I can, and usually the most of the photos are. Okay. They're [00:07:00] perfect to, they need maybe a little tilt because I'm, I do it like, I don't know why I photograph it. Took photographic a bit like that. but they're the most perfect as I, I try to do it that the most Perfect. [00:07:13] Vanessa da Silva: Perfect. With a lot of, Air Bunnies says, as the girl from Modern Family says, the most perfect as I can in camera on the moment that I'm photographing, [00:07:25] Scott Wyden Kivowitz: So let me ask you for those unfamiliar with videography. so the raw for still comparison for video would be log right? so, [00:07:36] Vanessa da Silva: 'cause the technical things. It's not my, my favorite, it's not what I am very comfortable, but I'll try to, [00:07:44] Scott Wyden Kivowitz: so let, let, let maybe you have the answer. Maybe, maybe you don't, and if you don't, it's okay. so with, with a photo, if you, if you photograph odd, raw and you got your white balance incorrect. Not a problem, right? You can, you can fix it afterwards. if you shot it with jpeg, different story [00:08:00] Now with video, what happens if you shoot it in whatever the regular mode is versus log? [00:08:07] Scott Wyden Kivowitz: Can you fix white balance in post, in with video if you get the white balance wrong, but you shot it in log [00:08:14] Vanessa da Silva: I don't think that it's, so much easier as in photography. I think it's harder. I know that Ivo does the technical stuff on video, and I know that we don't shot, we don't shoot, the same way, other videographers do, in a very visual way. I know our, our raw images, they, they're like a little flat, a little grayish. [00:08:39] Vanessa da Silva: and we have this, we have this, yeah, we have the, the LUTs that we put and. It makes a huge difference. And the thing is, when we are, we are filming, we are very worried if it's, if the whites are, are very high, if they're very white, we try to do it as perfect as we can in camera when we are [00:09:00] filming. [00:09:00] Vanessa da Silva: So I brought that to photography. It's not, I, I don't. It's not always, of course, because we're not perfect 100% of the time, but most of my photos are not like very white or very dark. No, they're usually okay perfect to put to send to to the software and the software works it very well. [00:09:21] Scott Wyden Kivowitz: Awesome. Awesome. so let's move into the business side. [00:09:24] What is one thing that you do for the business that saves you time or money? --- [00:09:24] Scott Wyden Kivowitz: what is one thing you do for the business that saves you time or money? [00:09:31] Vanessa da Silva: definitely, hiring people that, do other things better than I like on our. I don't know what we, we have a little company and we have another company that, takes care of our invoices, taxes, et cetera. we did a, we changed our image and we changed our brand. Not the brand, but the logo and the girls that made an awesome logo. [00:09:57] Vanessa da Silva: They did lots of things. They did [00:10:00] like cards. They did our presentation. They sent us. like a inspiration for our website. They gave us the, how do you say? The, the, the letters, [00:10:11] Scott Wyden Kivowitz: Oh, the typography. [00:10:13] Vanessa da Silva: the typography. So. I could, I, I, I think I, I can look and say, oh, I can do a website, but I didn't, I asked someone. Or I can write, I can do the SEO or of my website. [00:10:26] Vanessa da Silva: No, I can more or less, but I would not be as perfect as a professional. So this part of letting go of things that, we are not perfect or we're not very good on. I, I know in Portuguese there's a word to say, hiring people to give these little things to other people, that [00:10:47] Scott Wyden Kivowitz: Yeah. Yeah, yeah, yeah, yeah, definitely. I mean, you know, a lot of us can do a lot of the tasks in our businesses, like as you said, whether it's a logo design or a website or [00:11:00] whatever it might be. But at at one point, you've gotta calculate. How much time is it gonna take me and how much is my time worth versus just outsourcing to somebody so I can spend my time doing other things that either you're better at or either that, are more creative and help, help, drive your business in that way more than bookkeeping. [00:11:24] Vanessa da Silva: You have bookkeeping. That was the word I was looking for. Exactly. [00:11:28] Scott Wyden Kivowitz: Awesome. [00:11:29] Vanessa da Silva: It also helps, oh, sorry, [00:11:31] Scott Wyden Kivowitz: Yeah. No, no, go ahead. Go ahead. [00:11:33] Vanessa da Silva: it also helps that, eve and die. We do this for a long time, and now we have like each of one, each, each one of us has a specific tasks. Not only the wedding day, but at the office. So I'm, I, I studied marketing. [00:11:49] Vanessa da Silva: And pr. So that's easy for me. And I do all of those things and I do the clients and he does other things. He's very good at meetings, so he does the meetings and [00:12:00] the editing of the videos. So it's, I think it helps when you have also, if you're in a team, you have tasks and those text tasks will have this amount of time each week on your calendar. [00:12:14] Vanessa da Silva: And this is very, this also helps. [00:12:18] Scott Wyden Kivowitz: Yeah, keeping things, structured split. Especially when you're a, when you're a couple who you know and you're who, who own your business, you've gotta have that separate, I hit the mic. you've gotta have that separation and, and, and di and division, that is. That has that structure because the last thing you're gonna wanna do is do something that he's doing and him doing something that you're Ty that you're typically doing. [00:12:42] Scott Wyden Kivowitz: And then there's either both of you doing the same thing and there's that overlap, or, or, maybe you are used to doing something one way and then he comes and does it his way and then it's not the right way for how you've been doing your business. So having that structure just keeps everything flowing, [00:13:00] smooth, and, Smiley faces on both sides, [00:13:03] Vanessa da Silva: exactly. [00:13:06] Scott Wyden Kivowitz: Oh. So that's so funny. okay, so you did bring up editing a little bit ago. do you want me to ask you this question or do you wanna move on beyond editing? 'cause you did bring up editing already. [00:13:17] Vanessa da Silva: Go for it. [00:13:18] Scott Wyden Kivowitz: Okay. So, [00:13:19] What is one thing that you do for editing that has saved you time? --- [00:13:19] Scott Wyden Kivowitz: what is one thing you do for editing that saves you time? [00:13:24] Vanessa da Silva: For editing, maybe doing, an attentive culling.because if you, I have friends that they shot, like they shoot like 10,000 photos.because our, the new cameras give us, they're very quick and we're always shooting. and as I try to, I don't shoot a, a lot comparing to, to other people. the culling, if I do a good cuing, when it goes to the editing, it's the, the process is really easy. [00:13:53] Vanessa da Silva: I don't, I don't feel like editing. I, I, I wouldn't mind, I didn't, editing wasn't [00:14:00] my. Favorite, but it wasn't my, the, the thing that I hated, it was just one more task. and, but doing a good cuing really helps when all the photos come and you're like, oh, perfect. I don't have to do anything else. It's perfect. [00:14:19] Scott Wyden Kivowitz: And so when you do, like. A slideshow, for example, for a couple. Are you mixing in, in, in the cull right, and you're, and you're sort of telling the story of the wedding. Are you mixing in stills and video in one slideshow? And if so, are they in the culled order of time so it flows that way? Or are you doing something different? [00:14:44] Vanessa da Silva: I can't, the time. The, the delivery times are very different for photo and video.it's not, the thing is we travel a lot and it's not possible for us to, when I'm doing, I can do like, start the culling two or three days [00:15:00] after the wedding and I start doing the culling and it takes me in a lazy day, in a lazy day one day. [00:15:08] Vanessa da Silva: and I can, like, I do the curling and I send it to Imogen and it's done. For video. It's not like that for video. Our wedding films take. That we, we say we take between four to eight months to be delivered because we're always traveling and our weeks are filled with traveling and being somewhere, somewhere at some, at other country, filming or photographing, coming home, doing the backups,doing backups. [00:15:38] Vanessa da Silva: And then we are just picking up our thi things again to go to another wedding in another country. So I can't do that. Mix that, video and photography. [00:15:47] Scott Wyden Kivowitz: yeah. You just mentioned backups. I, I hope that once we get to the breakdown of your entire workflow, you talk a little bit about that, but I do have one question about the travel aspect and storage. The fact that you're doing stills and video while traveling. [00:16:00] What does your storage look like? How are you managing to, store all that safely, securely without bringing heavy, hard drives with you everywhere? I mean, I'm assuming you're all SSD when you're traveling, but what does that look like? [00:16:17] Vanessa da Silva: So when we're traveling, if we're doing photos and video, on the, at the end of the wedding, we have a laptop and we have a little SSD the quickest we got, and our cameras have two. SD card slots. So we keep one not on the pocket, but almost an imaginative pocket, one in the pocket. we keep the other, it's, we try to, how do you say, we try, like I keep one, Ivo keeps another, and at the end of the wedding, he'll be doing the backups of all the videos and all the photos in the laptop and in a, an SSD. we have like four, [00:17:00] four things traveling with us. Yeah, that's, [00:17:03] Scott Wyden Kivowitz: Yeah. That's [00:17:04] Vanessa da Silva: and when we come home, we'll do it to the cloud and two more, two or three hard drives. Redundancy. It's a good [00:17:13] Scott Wyden Kivowitz: Yeah. Redundancy is so important. with video gets very expensive, a lot, a lot of storage. okay, so let's, let's now talk about after a session happens, [00:17:25] What is one thing that you do after a session that has increased business? --- [00:17:25] Scott Wyden Kivowitz: what is one thing you do after a session or a wedding? Right? So you finish a wedding.what is one thing you do afterwards that has increased business? [00:17:35] Vanessa da Silva: So, when the pandemic hit, we lost all of our weddings for that year and I was invited to, to, photographers and videographers women group. and while we were talking about, lots of things, there was one girl that said, oh, this year I'm going to do. some money with, albums, that for couples, they, that they didn't, buy an album from me.[00:18:00] [00:18:01] Vanessa da Silva: And I was thi she was talking about that. And I thought, well, we do mo mostly video albums are a thing that it's normal for photographers, but for video, I didn't have anything. And I will start looking at all, all of the things we did, photo and video. And I start to look like I have to do, have something here that I can try to make some money after the wedding that is just not, not just a wedding album, a photography wedding album, because I know there's lots of things, but we do lots of international weddings and. [00:18:36] Vanessa da Silva: They, the, our clients won't be able to buy a lot of things like prints and wedding albums and, I don't know, lots of physical things. So I try to do, I maybe two or three days after the wedding I send them, an email saying how wonderful their wedding was. And I, I add some things beyond the wedding album. [00:18:57] Vanessa da Silva: like the online gallery, do you want [00:19:00] to keep your online gallery for 10 years? Do you want to give access to all of your guests for 10 years? do you want for the video, do you want the 4K? Do you want also an online gallery to keep for 2, 3, 5, 10 years? So that little email after, right after the wedding when things are very exciting still for the clients. [00:19:25] Vanessa da Silva: Really helped, helped us to make some money. [00:19:28] Scott Wyden Kivowitz: Do you offer or have you considered offering?and maybe this is, maybe this is more of a gimmick type of thing. I'm not sure 'cause I don't do video work for clients, but, What about those digital frames that are designed for photos, but you could put videos on them. What about selling a digital frame for a wall preloaded with the couple's wedding video? [00:19:51] Vanessa da Silva: I have, I actually, I have one here to try, but the, it's, it's like more like an album, like a book. You open it and [00:20:00] inside there's, you can personalize it, and inside there's a. Like a little screen [00:20:05] Scott Wyden Kivowitz: mm-Hmm. [00:20:06] Vanessa da Silva: you can pre, how did you set it pre preload with a wedding video? I have, because I tried one, it wasn't good, and I'm trying another one [00:20:18] Scott Wyden Kivowitz: Mm-Hmm. Well, that [00:20:20] Vanessa da Silva: works. [00:20:22] Scott Wyden Kivowitz: technology, you know, eventually there's gonna be the technology that can help videographers sell more physical goods. And maybe this is it. Maybe this is it. [00:20:31] Vanessa da Silva: I know that, we don't use, we, sometimes we use it, but, there's another gimmick maybe, I don't know if it's gimmick, if it's the word for videographers, is you can sell also, like an Instagram teaser, a few days after.most videographers don't like it because they really like the horizontal, the horizontal image, but this also works [00:20:55] Scott Wyden Kivowitz: yeah. Interesting.we're gonna move into my [00:21:00] favorite part of the show. I. Pick a color [00:21:07] Vanessa da Silva: green. [00:21:08] Scott Wyden Kivowitz: green. Okay. The last two were orange, so great. Okay. I'm gonna thumb through these cards. Tell me when to stop. [00:21:17] Vanessa da Silva: Okay, you're already doing it. [00:21:20] Scott Wyden Kivowitz: Mm-Hmm. [00:21:21] Vanessa da Silva: Stop. [00:21:22] Scott Wyden Kivowitz: Okay. My next question to you is. I swear, I think somebody got this question in the past, which I don't know what the chances are, but what instantly makes you not like another person? [00:21:40] Vanessa da Silva: Oh, if they're mean with dogs or cats or animals? [00:21:47] Scott Wyden Kivowitz: Wait, wait. They have to be mean, but they have to have a pet. [00:21:50] Vanessa da Silva: No, it's like when people say, oh, I don't like animals. Like [00:21:56] Scott Wyden Kivowitz: Oh, if they, if they don't like animals. Okay. [00:21:58] Vanessa da Silva: like cats, I don't [00:22:00] like dogs, and I'm like, why? Or I don't like horses. [00:22:07] Scott Wyden Kivowitz: Yeah. Wait, what do the horses ever do to you? [00:22:10] Vanessa da Silva: Have you ever been close to a horse? No, but I don't like them. a, that's something that I heard someone talk about cats and I asked him, but why was it, did, did you have like a trauma thing with a cat? No, I just don't like them. Why? They're just cats. [00:22:28] Scott Wyden Kivowitz: That's weird. I, I, I love looking at horses, but they do scare me because they are big animals and you know, you just never know. You never know. So I, I don't not like them. I do like them, but they scare me. Just 'cause, just 'cause if you're in the wrong place at the wrong time, you never know. But, yeah, they're beautiful animals. Okay. so this is gonna be an interesting one. if you can look at your business [00:23:00] from a 30,000 foot view down or meters, and, if you can [00:23:05] Can you share an outlined breakdown of your workflow from lead to delivery? --- [00:23:05] Scott Wyden Kivowitz: please share an outline breakdown of your workflow from lead to delivery. So when lead comes in until you deliver the photos. [00:23:14] Vanessa da Silva: Okay, so this is going to be a long one for me. I don't know. I don't remember. I, I listened to a few. Episodes and I don't, I thought that everyone, I was writing it now, and I thought everyone is very good. They resume things very good and I don't know if I can do it, but usually, so we get the lead, we get a, like a, an information request. [00:23:39] Vanessa da Silva: Are you available? What are your prices? We try to know a little bit more than just the day and the place. Because sometimes we understand that maybe we're not the right fit for that wedding. maybe it's over our head and we are not able to do what they're imaginating imagining [00:24:00] or they. To know if they have the budget. [00:24:04] Vanessa da Silva: Sometimes they don't have to bud the budget and why? I don't think that I should make them waste a lot of time with us if they to be, to be, oh, after all, we don't have the budget. But usually we try to ask some questions, send them, like a personalized quote, not yeah, personalized quote that goes to right to what they want, because maybe it's a small wedding and they just need one photographer. [00:24:28] Vanessa da Silva: Maybe it's a huge wedding and they need three or four photographers. It depends. when we send that a few days after, we do a follow up, a follow up. After the follow up, we try to make a meeting so they can ask us questions, in video or with a, with a, and put a name to a, a face so it's easier for them, if they like us. [00:24:51] Vanessa da Silva: If the, the quote is perfect, they book us. When they book us, we send them like a little style book just [00:25:00] to help with those little details that we as wedding photographers and videographers are very used to. but they are getting married for the first time and sometimes they forget to brush their teeth before leaving for the ceremony. [00:25:15] Vanessa da Silva: And then we send them little tokens of friendship. We send them a postcard just to say Thank you for booking us. And we send them, a little traditional, I think I have one here. We send them a traditional, anchor chief that it's Portuguese. There are, there's, this is made, this is handmade by some cute ladies that we met. [00:25:40] Vanessa da Silva: and they do this with their names. We send this to them so they're feeling they have their something blue and they can have a little bit of our tradition, our Portuguese tradition. [00:25:50] Scott Wyden Kivowitz: Yeah. [00:25:51] Vanessa da Silva: And then we go to the logistical things. We have the, a big questionnaire where we ask a lot of questions. we probably have a meeting [00:26:00] with a wedding planner so we can figure everything out. [00:26:03] Vanessa da Silva: We can may have another, another meeting before the wedding and then [00:26:09] Scott Wyden Kivowitz: Even. Even when they're travel weddings, you still sometimes meet with a wedding planner virtually, I'm assuming, but. [00:26:19] Vanessa da Silva: yeah. Because, usually for us, for us now, it's very normal to be traveling and pick and all the logistical things, the flights, the hotel, the car, where do we have to be, where are we eating? We do that before, so, but even so, some wedding planners want to meet just to. Make a break, a breakthrough of the day. [00:26:39] Vanessa da Silva: And if we're doing video and photo, we'll be needing a little bit of more time during the day for some, some things of video. we like to have a good audio, so we needed like 20 minutes before the ceremony to take care of the audio. that photography doesn't [00:27:00] need the photographer goes. Takes a, takes five photos of the ceremony, and it's [00:27:06] Scott Wyden Kivowitz: of [00:27:06] Vanessa da Silva: then, and, and the videographer has to mic the priest or the celebrant mic, the groom, redundancy have, find another spot to put another recorder. [00:27:19] Vanessa da Silva: So we have these little meanings, then backups, then we start doing, for photography, we can do a preview because it's easier. And faster than video. and then it's, it's going to be a couple of weeks or a couple of months for video and we deliver it. Was it okay? [00:27:39] Scott Wyden Kivowitz: Yeah, yeah, yeah, yeah, yeah, yeah, yeah. yeah, that's, it's, it's so nice to see that, when you've got a very busy wedding photography business, wedding photography and videography business, that you still have, the systems in place and you still have. This, these, steps that you take that are very repetitive, but ensure [00:28:00] that, you know, you're going to, let's say you're flying to the United States for a wedding, which hopefully that all to, hopefully that happens often. [00:28:07] Scott Wyden Kivowitz: but let's say you're flying to the United States for a wedding. You know, I. Here's where I have to be. Here's when the wedding starts, here's when I can go and mic the person up, and here's where I'm going to eat. And it's, you're not gonna eat junk and so on. So that everything's in place, beforehand and afterwards. [00:28:24] Scott Wyden Kivowitz: You got everything in place for that.it's, it's, yeah, it's good. It's good to have that. [00:28:29] Vanessa da Silva: it helps with everything because if you have like this method we didn't like, we didn't. Like one day was, oh, today we're being very methodical. No, there's things that you start to repeating, and I had to, and we had to like to write it and say, okay, so they, they contact us. What's happening next? [00:28:51] Vanessa da Silva: This is happening next. So it's easier because sometimes we get, for example, for leads, sometimes we get leads when we are in another country just on [00:29:00] our phones, and it's easier if I have. If I know what's happening next, oh, okay. They, they, I have a new lead. What am I doing next? I have to be, it has to be a little bit quicker than you are. [00:29:15] Vanessa da Silva: You're not on your office and you're not going to be thinking about, oh, what do I want to answer this person? No, you're going to be a little bit quick, on your feet, more or less. [00:29:26] Scott Wyden Kivowitz: Yeah. Yeah. Yeah. Nice. [00:29:28] Vanessa da Silva: it also gives you space to. Be creative and to, to the other things because the other things are like automated. You know what you're doing, so. [00:29:38] Scott Wyden Kivowitz: it, it's hard to go from business, business to creative, creative, you know, like you're, it's hard for the brain to shift back and forth. So if you have the business parts, so,structured, it makes so that you can just quickly do what you need to on the business and get back to the creative without. [00:29:56] Scott Wyden Kivowitz: Switching, you know, you're switching [00:30:00] 1% of your brain to business, so you can get back to that 99% to of creative real fast.so it's good to, it's good to be able to do that.plus having both of you also again means, that some of it can go to him. You can take some of it and [00:30:16] Vanessa da Silva: it helps. It definitely [00:30:18] Scott Wyden Kivowitz: split. Yeah. [00:30:19] Vanessa da Silva: That's why I also. Yeah. Yeah. Every time I talk to someone who's a lone photographer, I think it's even important to have lots of things in your business po in your business life to be like, hire other people to do those things that you don't want to do. If you just like to photograph, maybe get someone to answer emails and, may take care of the website and take care of social media. [00:30:45] Vanessa da Silva: Hire someone. And if you have to rise your prices to do that, you'll be happier in the end [00:30:52] Scott Wyden Kivowitz: Yeah, there's a lot of virtual assistants as well that in the photo industry all over the world that all they do [00:31:00] is that kind of stuff for photographers. So,yeah, if, if you're listening to this and you, and you think you need a va, go to the magic community and say, are there any VAs in that work with, you know, people, photographers in this area of the world? [00:31:14] Scott Wyden Kivowitz: And. I'm sure there's some, I know personally there's one VA that's in the community that I know her and she's always working with many photographers, especially here in the us but I'm sure there's others in the, in the Imagen community that could help [00:31:28] Vanessa da Silva: And I really think that, the work in the, in the end, the work will get better because you're only doing what you like. [00:31:35] Scott Wyden Kivowitz: Yeah. Yeah. A hundred percent. A hundred percent. let's dive into a topic that, I love talking about, and I'm, I have a feeling that this is gonna be an interesting answer because you're approaching it from video first. [00:31:48] What does the future of AI in photography look like to you? --- [00:31:48] Scott Wyden Kivowitz: what does the future of AI in videography and photography look like to you? [00:31:55] Scott Wyden Kivowitz: Mm-Hmm. [00:31:56] Vanessa da Silva: Well for videography, I hope that. [00:32:00] For videography. If it comes to, if we get something like Imogen for color, I bet it'll be great for lots of videographers, but the, the, the, the thing that the videography needs now, it's, I don't know how that can work, but it's something that maybe it helps with the culling. [00:32:22] Vanessa da Silva: I know it's not of the culling of the images, because that's the hardest part in video.AI already does. it's possible with After Effects. Do like, like the Photoshop ai, you can take out people, but I think that if we get something that really helps that you can, that you can teach, like you teach Imogen that your color is like this, please. [00:32:49] Vanessa da Silva: Make my color always like this and con have a consistency in color if that comes with culling, that you can teach like a, an AI to, [00:33:00] I want, I like these kind of clips and I want like five seconds of this. If you can teach that to ai, I think it's going to make lots of videographers Very, very happy [00:33:13] Scott Wyden Kivowitz: I'm sure it will. I'm sure it will. [00:33:14] Vanessa da Silva: for photography. [00:33:16] Vanessa da Silva: Oh, sorry. Yeah. [00:33:16] Scott Wyden Kivowitz: No, I definitely have to share that. That answer with our product team. [00:33:21] Vanessa da Silva: Yeah, I, I bet they will love [00:33:23] Scott Wyden Kivowitz: yeah. [00:33:24] Vanessa da Silva: If they could have, like this, this podcast, the, the video part edited or like a first editing a rough, a rough cut, did by, an ai, I think they would love it. [00:33:38] Scott Wyden Kivowitz: you were gonna say something else as well before I [00:33:40] Vanessa da Silva: Yeah, for photography, we have this, we already have the cuing, we already have the editing, the color. I would love that comes, that came something. The thing is in photography, like the photos, I don't think AI will help anymore. Maybe AI can help us with bookkeeping. With [00:34:00] emails, helping with social media, all those boring things and repetitive tasks that you keep doing. [00:34:09] Vanessa da Silva: Because on the creative part, it has to be you. I don't, I'm not, I'm not a fan, a super fan of the AI art that we're seeing. And the other day I read something that I think it went viral, that, that said that I want AI to do my dishes is [00:34:28] Scott Wyden Kivowitz: Right. [00:34:29] Vanessa da Silva: and cook for me and clean my house. I don't want AI to do art. [00:34:37] Scott Wyden Kivowitz: Yeah. Yeah. The, the, robot vacuum has been a game changer in this house, that's for sure. [00:34:43] Vanessa da Silva: And in my house, I have two cats. [00:34:46] Vanessa da Silva: Yes. I, I, I had two cats, unfortunately, we just lost one, so, I'm now to one cat, but he is the, he's the Shedder. So, yeah, robot vacuum for the wind. We need something to do our [00:35:00] dishes and. Maybe clean our windows and, and steam our clothing. Those things that you don't want to be wasting time with. [00:35:11] Scott Wyden Kivowitz: Yeah. Yeah. It, it, it, every time, every time I hear that, I think of, the Jetsons. Did you ever watch [00:35:16] Vanessa da Silva: I love the Jetsons that you, you entered a thing and then you were all dressed up [00:35:23] Scott Wyden Kivowitz: Yeah. Yeah. Oh yeah, yeah, yeah. I've done, [00:35:28] Vanessa da Silva: That's what I wanted AI to do. [00:35:31] Scott Wyden Kivowitz: yeah, yeah. Make us the Jetsons with, with fun flying vehicles. okay. So,you, in the beginning of this conversation brought this up, but I want to hear on a more personal note, [00:35:46] How did Imagen impact your life? --- [00:35:46] Scott Wyden Kivowitz: how did Imagen impact your life? [00:35:50] Vanessa da Silva: I, I, I was. Okay, this is the, the, the honest answer. Sometimes when I start, when I was editing, when, [00:36:00] if I started editing in the morning and then I went out to lunch, and then I came back, answered some emails and got to editing. Right, right after, the, the temperature of my photos were always like that. [00:36:16] Vanessa da Silva: So my photos started in North America, very blue, and they ended in Africa very warm. [00:36:26] Scott Wyden Kivowitz: Oh man. [00:36:27] Vanessa da Silva: when I, I did the, when I was doing the review, I was like, why, why, why is this blue? What, what happened? So I had to edit. Sometimes I had to edit half of the wedding because suddenly they were very different. And Imogen is very consistent. [00:36:45] Vanessa da Silva: So it makes this, this a wedding to be perfect from, from the start to the end. Very consistent. And it, and I really love that because I, that was a, a flaw I had that [00:37:00] Imogen did for me. That and photographing like that, [00:37:03] Scott Wyden Kivowitz: yeah, [00:37:04] Vanessa da Silva: the tilt on the, so I always do the, the straighten in imaging because I'm a bit, my photos are always a [00:37:13] Scott Wyden Kivowitz: think you are, you're never straight. [00:37:15] Vanessa da Silva: no, I'm always a bit crooked. that the, the part of the temperature was, was my flaw, was a big flaw of mine, and it comes perfect. [00:37:27] Scott Wyden Kivowitz: yeah. And you know what, it's, it's perfectly human to, I mean. It's totally human to, be working on something, go get lunch, go get a tea or a coffee and come back. And then what you're doing changes slightly, you know, emotions and how your body feels plays a huge role in the creative part of your brain. [00:37:51] Scott Wyden Kivowitz: So,you know, it's, it's. It's, definitely a valuable thing to take the human emotion out of a [00:38:00] task that needs a repetitive feel to it. so that in that way, all of that stuff is done. So now you can go and look at those photos from the creative mindset, the more creative mindset of, oh, okay, now do I need to take this exit sign out? [00:38:15] Scott Wyden Kivowitz: Do I need to. You know, do a little bit of blemish touchups or whatever it might be. You know, that's, that's where you should be spending your time not, not fixing Cool to warm [00:38:29] Vanessa da Silva: Yeah. Be, because when you, you spend, at least, this is my opinion, right? This is what I think. When I spend a little too much time with a photo, suddenly I'm seeing things that nobody else is seeing. But because I'm looking at it like for five minutes, I think, oh, this orange, it's a little bit green. I'm going to, I have to change it. [00:38:52] Vanessa da Silva: Nobody's seeing that, oh, this is like. A point, this has to be a little bit more [00:39:00] darker and it's nothing. And sometimes I have evil here and I ask him, isn't it better? And he's like, it's the same. I'm not. What? And I'm like, it's not the same sea before, after. It's radically different. And he's, no, it isn't. [00:39:16] Vanessa da Silva: It's, it's, I, I'm not seeing what you're seeing. How are you? [00:39:21] Scott Wyden Kivowitz: yeah. [00:39:21] Vanessa da Silva: this way it comes. It's normal because we get, we get, we we're, we're going to the details that nobody's seeing. [00:39:30] Scott Wyden Kivowitz: Only you. Only you. Yeah. I mean, I think that's so interesting too that your, you know. Your other half who you work with on a daily basis. The fact that he doesn't see a difference, that's like a make or break a photo, right? [00:39:49] Vanessa da Silva: Yeah. [00:39:50] Scott Wyden Kivowitz: says a lot. That like you, you don't have to, beat yourself up over a slight thing. [00:39:57] Scott Wyden Kivowitz: If it's your style overall [00:40:00] and it's consistent, you win really at the end of the day. So, [00:40:05] Vanessa da Silva: Yeah. And Imagen if you're losing like five minutes with each photo and you have 1000 photos. It's a long, long time. You're wasting just with these little details that one thing is to, and usually photos, I, I make the download of the photos and I go through it and I'm like, oh, oh, it's good. I don't, okay. [00:40:25] Vanessa da Silva: Maybe it's a little, it's good. Mostly they're consistent and that's very important for me. [00:40:31] Scott Wyden Kivowitz: a hundred percent. Well said. Vanessa, it has been. So fun chatting with you. I'm so glad that you're able to hop in and share your insights. coming from this sort of, very diverse perspective of two parts of a wedding that most Imageners don't get to experience themselves, right? Most are experiencing one side and seeing the videographers do their [00:41:00] thing, like we said, on the other side of the aisle. [00:41:02] Scott Wyden Kivowitz: So thank you for, for, for sharing, your knowledge and your workflows from your, multi seat perspective. [00:41:14] Vanessa da Silva: Thank you for giving me the space too [00:41:16] Scott Wyden Kivowitz: yeah. so where can our listeners learn more about you, connect with you and of course, see your incredible photography and videography. [00:41:23] Vanessa da Silva: so they can come to our website that it's our home on vanessa evil.com, or they can go to our Instagram, Vanessa and Evil. [00:41:35] Scott Wyden Kivowitz: Awesome. Thank you so much. And [00:41:38] Vanessa da Silva: Thank you so much, Scott. [00:41:39] Scott Wyden Kivowitz: yeah. Yeah. We'll talk soon. [00:41:42] ​[00:42:00]